The Popeyes Biscuits meme revolves around the legendary reputation of Popeyes Louisiana Kitchen's side biscuits for being notoriously dry and crumbly. The meme typically highlights the physical struggle and near-suffocation experienced when attempting to eat one without a beverage. It gained massive traction on social media platforms like Twitter, TikTok, and Instagram through exaggerated videos of people gasping for air or turning into dust after a single bite. This cultural phenomenon has turned the biscuit into a symbol of the ultimate 'thirst trap,' representing any situation that is unexpectedly difficult to swallow or lacks necessary support.