The Pokebra meme features a creative piece of apparel or cosplay that reimagines the iconic red-and-white Pokéball design as a bikini top or bra. It rose to prominence during the late 2000s and early 2010s as a staple of geek culture and 'gamer girl' aesthetics on platforms like Tumblr, Pinterest, and DeviantArt. While it originally began as a showcase for fan craftsmanship and geeky fashion, the image quickly evolved into a template for puns centered around catching Pokémon, choosing a partner, or gaming-related relationship jokes. Today, it remains a lighthearted intersection of anime fandom and internet humor, frequently used by fans to highlight their love for the franchise in a cheeky, subversive way.