The PETA 'Looks Weird' meme originated from a February 2021 tweet by the animal rights organization PETA, which featured a person wearing a sheep's head to criticize the use of animal skin in the fashion industry. The original tweet stated, 'This looks weird because it IS weird,' attempting to highlight the perceived absurdity of wearing wool or leather. However, social media users immediately subverted the message, turning the specific phrasing into a template to mock everything from confusing software UI to strange cultural trends. The meme thrives on the inherent irony of PETA's dramatic messaging, allowing users to apply the 'it IS weird' logic to literally anything they find unconventional or nonsensical.