The 'Peppa, What Are You Doing In My Chocolate?' meme originates from a clip of the popular children's animated series Peppa Pig. In the scene, Daddy Pig is surprised to find Peppa covered in or hiding within a chocolate treat, leading to his iconic, bewildered line. The clip gained massive traction on TikTok and YouTube in the early 2020s, where users began remixing the audio or using the video as a reaction for unexpected, messy, or surreal situations. Its humor stems from the combination of Daddy Pig's genuinely shocked delivery and the absurdity of a piglet appearing inside a dessert. Today, it is widely used as a template for 'discovery' memes where something out of place is found in a character's personal space.