This iconic reaction comes from the hit NBC sitcom 'Parks and Recreation' during its sixth season in 2014. In the scene, the staunchly traditional and meat-loving Ron Swanson, played by Nick Offerman, is confronted with the complexities of modern molecular gastronomy at a high-end restaurant. Upon being served a pretentious, tiny portion of food that defies his expectations of a meal, he utters the bewildered line: 'What in the devil's name is this?' In meme culture, this clip is the gold standard for expressing confusion, disgust, or total rejection of modern trends and 'innovations' that seem unnecessary. It is frequently used to represent the feeling of being out of touch with new technology, bizarre social media trends, or overly complicated corporate jargon. Relatable scenarios often include looking at a confusing utility bill, a strange new software update, or an 'artistic' dish at a fancy wedding. Example caption ideas: 'Me looking at the service fee on a $20 pizza,' 'When you see a new Gen Z slang word and have to Google it,' and 'Trying to understand the plot of a Christopher Nolan movie on the first watch.'