The 'Our Blessed Homeland / Their Barbarous Wastes' meme is based on a satirical editorial illustration that mocks the biased language used in nationalistic propaganda. The template contrasts two identical concepts, using glorious, positive adjectives for 'us' (the in-group) and savage, negative adjectives for 'them' (the out-group). For example, it might label the same group of people as 'Our Noble Explorers' versus 'Their Invasive Spies.' Often associated with the minimalist art style of Tom Gauld, the meme became a staple on social media for highlighting media bias, political hypocrisy, and the absurdity of tribalist thinking. It is frequently used by internet users to point out double standards in international relations, sports rivalries, or corporate branding.