The 'NYC Cardstand Earthcam Trolling' meme originates from the 24/7 live EarthCam feeds stationed in high-traffic areas like Times Square. It became a viral sensation when people started using the public livestream to play practical jokes, specifically by holding up cardboard signs with messages like 'I'll be there in 30 minutes' or 'I'm at work' while clearly being in the middle of a tourist landmark. The meme captures the relatable and hilarious experience of being 'caught in 4K' while making excuses. It has since evolved into a versatile template for highlighting white lies, unexpected sightings, and the absurdity of constant digital surveillance in the modern era.