The Nutella meme usually revolves around the universal, borderline-obsessive love for Ferrero's famous cocoa and hazelnut spread. It often depicts the struggle of self-control, where a 'single spoonful' inevitably leads to finishing the entire jar. While there isn't one specific viral image that defines the 'Nutella meme,' the brand itself has become a cultural shorthand for comfort food, indulgence, and the chaotic energy of late-night snacking. From photos of giant jars to the 'Nutella-filled everything' trend, these memes resonate with anyone who considers chocolate a major food group and chocolate spread a necessity.