Nicole Westbrook's 'Thanksgiving' burst onto the scene in late 2012, produced by Patrice Wilson of Ark Music Factory, the same mind behind Rebecca Black's 'Friday'. The music video quickly went viral due to its earnest but awkward lyrics and the unforgettable image of Nicole using a giant turkey leg as a microphone. While initially met with mockery for its simplified take on the holiday, it has since evolved into a nostalgic piece of internet culture. The meme is typically used to express over-the-top enthusiasm for Thanksgiving dinner or to parody the 'viral' music video formula of the early 2010s.