The term 'Naur' is a phonetic spelling of the word 'No' as spoken in a broad Australian accent. It gained widespread internet fame around 2021, heavily fueled by fans of the Australian TV show 'H2O: Just Add Water' and K-pop idols with Australian backgrounds, such as Stray Kids’ Bang Chan and Felix. The spelling highlights the elongated and rounded vowel sounds typical of the accent. As a meme, 'Naur' is used to express a rejection that is more dramatic, campy, or humorous than a standard 'no.' It has evolved into a versatile reaction used across TikTok, Twitter, and Instagram to signal everything from lighthearted disagreement to absolute, stylized defiance.