Originating from the 2014 film Penguins of Madagascar, the 'Kowalski, Analysis' meme features the leader of the penguin squad, Skipper, demanding an explanation for a baffling situation from his resident scientist, Kowalski. The phrase became a viral hit on platforms like Reddit and Twitter around 2018, often paired with a high-contrast or deep-fried image of Skipper. It is typically used to mock people over-analyzing simple things or to express genuine confusion at bizarre internet phenomena. Its versatility as a reaction image makes it a staple for anyone looking to add a layer of pseudo-intellectual humor to their digital conversations.