The 'Keep it Going' meme represents the classic internet tradition of chain posts and repetitive cycles. Whether it's a social media challenge to add your name to a list or a visual gag showing a character caught in an endless loop, this format thrives on community participation. It gained significant traction on platforms like Reddit and Instagram, where users would screenshot an existing post and add their own layer, creating a meta tunnel-like effect of nested images. Today, it is used to satirize repetitive life events, annoying habits, or simply to see how far a single joke can be stretched across the web.