The Kali Yuga meme stems from Hindu cosmology, representing the fourth and most decadent stage of the world cycle characterized by spiritual decline and chaos. In internet culture, it has been repurposed into 'Tradwave' or 'Aesthetic' content, often featuring the iconic phrase 'Reject Modernity, Embrace Tradition.' These memes typically contrast grainy footage or images of modern societal decay with vibrant, idealized imagery of classical architecture, statues, or historical figures. Gaining massive traction through 'Little Dark Age' video edits on platforms like TikTok and YouTube, the Kali Yuga meme acts as a powerful visual shorthand for nostalgia, traditionalist sentiment, and the critique of contemporary consumer culture.