The 'It's SO Over' meme is a foundational element of modern internet 'doomer' culture, used to express exaggerated despair or the humorous acceptance of a total failure. Usually paired with its hopeful twin, 'We're So Back,' the phrase exploded in popularity on platforms like 4chan, X (Twitter), and Reddit, frequently appearing in crypto, gaming, and sports circles. The imagery often features a dejected character, such as a weary Wojak or a defeated political figure, looking completely drained of hope. It serves as a versatile shorthand for any situation where things have gone south, ranging from genuine disappointment to ironic hyperbole over trivial setbacks.