The 'It's Showtime' meme originates from the 2004 Disney-Pixar animated film, The Incredibles. The scene depicts the protagonist, Bob Parr (Mr. Incredible), putting on his iconic mask and suit after a long hiatus from superhero work, signaling his return to action. In internet culture, the template is used to represent a moment of readiness or the start of a significant event where someone is about to perform at their best. It often appears in contexts ranging from gaming clutches and work presentations to social situations where a person finally gets to showcase their specific expertise. The meme captures the universal feeling of excitement and confidence that comes with a long-awaited 'main event' or a dramatic reveal.