The 'It Was At This Moment He Knew... He Fucked Up' meme originates from a viral video clip narrated by a voice that perfectly captures the feeling of impending doom. It became a global sensation on Vine and YouTube, typically used as a freeze-frame punchline right before a disaster occurs. This meme is the definitive way to illustrate poor decision-making, whether it's a physical fail or a social blunder. Its popularity lies in the dramatic pause that allows the audience to soak in the subject's realization that they have made a catastrophic mistake from which there is no escape.