The 'In The Beninging' meme originated from a viral video of former South African President Jacob Zuma attempting to read a formal speech. During the address, Zuma repeatedly struggled to pronounce the phrase 'In the beginning,' resulting in a rhythmic and increasingly comical series of vocal stumbles. The clip became an instant internet sensation on platforms like TikTok and YouTube, frequently used to mock moments of verbal incompetence or situations where someone keeps restarting a task without making progress. It serves as a lighthearted example of political blooper culture, where a simple phonetic struggle becomes a globally recognized symbol of a 'failed start.'