This meme originates from 'The Richards Tip' episode of Nathan Fielder's docu-comedy series, 'Nathan For You.' In the episode, Nathan assists a diner owner by creating a video intended to provide closure for a pet owner, featuring a dog superimposed over a low-budget, heavenly cloud background. The dog delivers an overly polite apology for passing away, which resonated with fans for its perfect blend of sincerity and absurdity. On the internet, the template is frequently used to ironically mourn discontinued software, retired celebrities, or broken personal items, using the dog's apologetic message to highlight the tragicomedy of the loss.