Ian Hawke, portrayed by actor David Cross in the Alvin and the Chipmunks live-action films, has become an enduring figure in meme culture due to his over-the-top performance as a greedy, manipulative record executive. Originally the antagonist who exploits the chipmunks for profit, the internet has repurposed his smug facial expressions and theatrical delivery to represent corporate cynicism, unearned confidence, or 'villain arc' energy. The character gained massive resurgence on platforms like TikTok and Twitter through 'My Honest Reaction' videos and memes satirizing the entertainment industry. Whether he's looking defeated or plotting his next big break, Ian Hawke remains the definitive face of the 'greedy manager' trope.