The 'I Love Lean!!!' meme exploded in popularity in late 2021 and early 2022, becoming a cornerstone of irony-poisoned internet culture. Characterized by its vibrant purple color palette and an exaggerated obsession with 'lean' (a recreational cough syrup mixture), the meme often features characters like 'Lean Dog' or a purple-tinted Barney the Dinosaur. It originated within shitposting communities as a parody of hyper-stylized hip-hop aesthetics, eventually evolving into a surreal aesthetic of its own. Users typically use the template to express mock-enthusiasm for anything purple, utilizing high-contrast visuals and heart emojis to capture the trend's distinctive chaotic energy.