The 'Hi Squidward / It Sure Is Nice' meme originates from the Season 3 episode of SpongeBob SquarePants titled 'Club SpongeBob.' In the scene, SpongeBob and Patrick are trapped in a kelp forest and cheerfully greet a frustrated Squidward, noting how 'nice and quiet' it is despite their predicament. The template gained viral status as a way to contrast forced optimism with a chaotic or uncomfortable reality. It is frequently used in internet culture to mock peaceful situations that are actually stressful, or to simply recreate the hilarious dynamic between the optimistic duo and their cynical neighbor.