Emoji Spells emerged as a popular social media subculture where users combine specific emojis, often surrounding a text phrase, to simulate a digital 'spell' or manifestation. Gaining massive traction on platforms like Tumblr, Twitter, and TikTok, these memes are used to jokingly attract positive outcomes like wealth, clear skin, or a text back from a crush. The aesthetic typically involves candles, sparkles, and esoteric symbols like the hamsa or crystal ball. While some use them for genuine manifestation rituals, the format has evolved into a versatile meme template where users cast absurd spells for niche internet outcomes, blending modern internet mysticism with ironic humor.