The term 'Cheugy' (pronounced choo-gee) went viral in early 2021 after being popularized by TikTok creator Hallie Cain. It describes an aesthetic that is uncool, untrendy, or trying too hard—specifically targeting items and habits associated with early-to-mid 2010s Millennial culture. From 'Girl Boss' mugs and Ugg boots to chevron prints and Disney obsession, the meme serves as a lighthearted way for Gen Z to categorize styles that have outstayed their welcome. Unlike 'basic,' cheugy focuses more on the timing and the effort behind the trend rather than the status of the person, making it a versatile label for anything perceived as slightly out-of-date yet oddly persistent in suburban decor and fashion.