The Bird Box meme originated from the 2018 Netflix psychological thriller starring Sandra Bullock as Malorie Hayes. In the film, survivors must wear blindfolds to avoid seeing entities that cause people to harm themselves. This concept quickly transitioned into a viral meme format, typically featuring Malorie wearing her blindfold to represent a person's refusal to acknowledge reality, red flags, or looming problems. Whether it's ignoring a bank statement or a messy room, the image of the blindfold has become the universal internet shorthand for willful ignorance and the humorous avoidance of life's many stresses.