The 'And It's Gone' meme originates from the Season 13 episode of South Park titled 'Margaritaville,' which aired in 2009 during the global financial crisis. In the scene, a bank officer tells Stan Marsh that his money is being invested, only to immediately inform him that it has vanished due to bad investments. The phrase 'Aaaand it's gone' quickly became an internet sensation, perfectly capturing the feeling of losing something instantly. It is widely used to joke about cryptocurrency crashes, spending a paycheck too quickly, or any situation where high expectations are met with immediate, total disappointment.